Social capital of the leader and export performance: empirical study in the context of family SMEs in Morocco
DOI:
https://doi.org/10.5281/zenodo.12771993Keywords:
Social Capital, leader Profile, Export Performance, SME, Family BusinessAbstract
In order to integrate and take advantage of the opportunities of globalization, Morocco has undertaken reforms, with a process of gradual liberalization in order to successfully integrate it into the world economy, this integration is conditioned, among other things, by the quality of the managers of companies engaged in the internationalization of the Moroccan economy. It is in this context that this work aims to study the relationship between leadership capital and export performance in family SMEs in Morocco. Several studies have shown that the characteristics of the manager’s share capital have proven their effectiveness as a catalyst for the competitiveness and performance of the company. This empirical study in the context of family SMEs is based on conceptual and theoretical bases that are at the basis of our conceptual research model. Indeed, after dealing with the theoretical and conceptual framework related to the problem, we developed a conceptual model of the research that was the subject of the empirical test through the administration of a questionnaire whose data was the object of a processing and aalysis of the results
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